Braskem Presented Latest Biobased Resins and Recycling Projects at Tokyo Pack
To showcase its products developed using renewable raw materials and to strengthen its presence in the Japanese market, Braskem
participated in Tokyo Pack. Braskem is the largest thermoplastic resin
producer in the Americas, with annual production volume of over 20
million tons, which includes chemical products and basic petrochemicals.
In its debut at the event, the company welcomed visitors to its booth
displaying products such as I'm green™ plastic, which is the world's
first biobased polyethylene produced on an industrial scale, and I'm
green™ EVA (ethylene vinyl acetate), which also is made from sugarcane.
Braskem has been expanding its presence in the Asian market since 2010 and today has deals involving Green PE in countries such as Vietnam, China, Myanmar, Taiwan, Thailand, Japan, Australia, New Zealand, South Korea, India and Malaysia. In Japan alone, 366 supermarket chains distribute bags made from renewable polyethylene and over 40 products are made from the resin in applications that range from cosmetics,
personal care and home care to food packaging and more.
See below for more details on what Braskem showcased at Tokyo Pack:
Braskem's Wecycle platform was created to foster businesses and initiatives that value post-consumer plastic waste and develop the recycling chain.
Source: Braskem
World's First Biobased Polyethylene
In its debut at the event, the company welcomed visitors to its booth
displaying products such as I'm green™ plastic, which is the world's
first biobased polyethylene produced on an industrial scale, and I'm
green™ EVA (ethylene vinyl acetate), which also is made from sugarcane.
"Asia has become an important market for us, especially in businesses
involving Green PE, and Tokyo Pack is the perfect opportunity to
consolidate our presence in the packaging industry. We will take the
opportunity to introduce to the local public our latest developments in
biobased resins and our projects to support recycling through the
Wecycle platform, demonstrating that many of our innovation initiatives
are guided by environmental issues and by sustainable development," said José Augusto Viveiro, renewable chemicals sales director at Braskem.
Global Expansion
Braskem has been expanding its presence in the Asian market since 2010 and today has deals involving Green PE in countries such as Vietnam, China, Myanmar, Taiwan, Thailand, Japan, Australia, New Zealand, South Korea, India and Malaysia. In Japan alone, 366 supermarket chains distribute bags made from renewable polyethylene and over 40 products are made from the resin in applications that range from cosmetics,
personal care and home care to food packaging and more.
See below for more details on what Braskem showcased at Tokyo Pack:
I'm green™ PE
- The green resin, made from sugarcane ethanol, has the same physical properties as conventional polyethylene and can be fully recycled in the traditional recycling chain.
- One of its main features is that the material captures 3.09 tons of CO2 for each ton of product made, helping to reduce greenhouse gas emissions.
- Green Plastic is manufactured at one of Braskem's plants in Brazil. The plant has annual production capacity of 200 kta of renewable resin.
I'm green™ EVA
- Developed in partnership with U.S.-based Allbirds, the EVA (ethylene vinyl acetate) is made from a biobased raw material (sugarcane).
- Featuring superior flexibility, lightness and resistance, it also helps to reduce greenhouse gases in the air by capturing and storing CO2 during its production process.
- The resin's applications include the footwear, automotive and transportation industries.
I'm green™ Seal
- Braskem certification that allows consumers to recognize products made from the renewable resin.
- To be able to bear the seal, products must undergo a carbon-14 test, which is the same one used to estimate the age of fossils found around the world.
- To be certified, the product must contain at least 51% renewable content.
Wecycle Platform
Braskem's Wecycle platform was created to foster businesses and initiatives that value post-consumer plastic waste and develop the recycling chain.
Source: Braskem
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