Friday, January 21, 2011

The Van der Windt Group Introduces Floral Packaging Made from PLA

A biodegradable and compostable tulip sleeve is a new addition to Van der Windt Verpakking's range for the ornamental horticulture market. This introduction is Van der Windt's response to the growing interest in packaging made from renewable raw materials. As both the sleeve and the ink are compostable the sleeve can be put in the fruit and vegetable waste container along with the tulip stem trimmings. 

This bio-based tulip sleeve is made from PLA (poly lactic acid) a renewable raw material extracted from corn. The material is also ideal for magazine outer sleeves and as a coating for hot and cold drinks cups. The tulip sleeve has been given the brand name 'Feel the nature'. PLA is suitable for packaging all types of flowers. 

By purchasing the 'Feel the nature' sleeve Wesselman Flowers of Roelofarendsveen, the Netherlands, is investing in the environmentally-responsible processing of tulips. Every year Wesselman Flowers, under the name Tulpen.nl, supplies millions of tulips to European retailers. Wesselman strives to ensure its production and processing operations are as sustainable and environmentally-responsible as possible. The 'Feel the nature' sleeve is making a positive contribution towards achieving this goal.

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