Braskem Launches Sugarcane-based Polyethylene Packaging for Sun Care Product
The new bottles made from renewable raw material are already available at drug stores and supermarkets. The SUNDOWN® regular line of products, which uses groundbreaking technology for the sun care market, is now available at stores in more sustainable packaging. It is one of the few brands around the world to use sugarcane-based polyethylene in its packaging, which contains 60% green plastic and 40% recycled material, thus helping to avoid unnecessary disposal of solid waste. To find out whether the SUNDOWN® product is manufactured using this material, consumers must look for the "I'm Green" logo on the front and back of the packaging. The green plastic developed by Braskem is produced from sugarcane ethanol, a 100% renewable raw material that is also used as fuel in flex cars. Using green resin not only prevents CO 2 emissions but also removes CO 2 from the atmosphere. For each ton of plastic produced, green plastic sequestrates 2.5 tons of CO 2 released during sugar...